Mississippi's website overhauled

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January 26, 2012

Special to The Star The Meridian Star The Meridian Star Thu Jan 26, 2012, 06:00 AM CST

MERIDIAN —      Mississippi’s official web portal, www.ms.gov, relaunched Wednesday after its first major update in over a decade.

   The site serves as a gateway to an array of official partner sites, including 135 online services, 139 agency websites and 130 social media sites. The primary mission of ms.gov is to provide enhanced government information and service delivery to Mississippi residents, visitors and businesses.

   “Since I was State Auditor, I have pushed for stronger e-Government initiatives, and today’s launch brings government closer to the people it serves,” Gov. Phil Bryant said. “This new site allows residents, businesses and visitors to easily access government services and information any time.”

   Members of the redesign team focused their efforts on improving the site’s usability and interface and used web analytics, market research and government web design best practices to set priorities for the overhaul.

   Interface advancements such as cached text size, print version presentation, multi-lingual translation and mega drop down menus are standard throughout the site. The second phase of the redesign is expected to launch later this year and will feature additional content enrichments and free mobile applications for smartphone users.

   In addition to an updated look and feel, the site offers robust functionality improvements:

   • Live Chat: allows citizens to chat online with a member of the ms.gov support team

   • Interactive Mapping: plots government and tourism points of interest, from state agencies to airports

   • Mississippi Showcase: highlights citizen-submitted photos of Mississippi’s natural beauty and unique heritage

   • Find It Here: enables citizens to search and instantly find government information using Google technology

   • Search for Online Services: enables site visitors to find interactive services by keyword, agency or category

   • Feedback: allows users to submit individual comments about the site from any page

   • Social Media: connects users with social media outlets for the state and partner agencies

   • Promotional Service Advertisements: promotes featured government services

   The improvements — valued at $250,000 — were accomplished through a public-private partnership between Mississippi Interactive, a subsidiary of NIC, and the State of Mississippi.

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